Rimmel London & Sally Hansen
What do you do when your agency lands a new client, in an entirely new space, with a tiny runway, and even tinier budgets? If you’re me, you roll up your sleeves and figure it out. Within weeks of signing a contract to produce social content for two of Coty's beauty brands, I had built out an in-house studio, and built up a network of freelance photographers, make-up artists, stylists, modeling agents, and retouchers. Despite miniscule budgets and a small agency team, we were able to create 40 high-quality posts per month. Here are some of my favorites.